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by Jaime Grimes

Mobile Apps Boost Holiday Conversions

After Thanksgiving is Black Friday, and after that is Cyber Monday. But maybe the name should be changed to Mobile Monday, as a new study from Artisan Mobile reveals that 77 percent of consumers intend to make purchases through a native mobile app this holiday season.

That’s quite a…

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by Jaime Grimes

What’s On Your Phone? Lizzy Nephew

As the Social Media and Emerging Technology Specialist at Porsche Cars North America, Lizzy Nephew leads strategy development in the digital space. It’s a job where fast cars meet rapid-paced technology–through a focus on social, mobile and the Web, Lizzy develops immersive programs for strengthening relationships with owners, engaging…

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by Jaime Grimes

Mobile Devices To Overtake Desktop By 2014

It’s an app, app, app, app world – or it may be by as soon as the middle of next year. During 2014, the number of mobile devices is predicted to exceed the number of desktop and laptop personal computers (worldwide), according to research from Morgan Stanley. In simplest…

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